OFF BOOK: Typography is a celebration of the nuances of art

For those of you who enjoy teaching or learning about the arts, we have a new web series from PBS that is right up your alley!

Off Book is a web-only series from PBS Arts that expands the definition of art. Each episode will explore a cutting-edge genre that invites you to engage with the artists and creative process.  Maybe you’re an Arts teacher who would love to expose students to careers.  This web series may work great for you.
In episode 2 of Off Book, typeface designers Jonathan Hoefler and Tobias Frere-Jones outline the importance of selecting the right font to convey a particular feeling. Graphic designer Paula Scher talks about building identity in messaging, while Eddie Opara uses texture to create reaction. Infographic designers Julia Vakser and Deroy Peraza map complicated data sets into digestible imagery, mixing color, graphics and type.  To find out more about Off Book and PBS Arts visit